Brutalism
Brutalism

Brutalism is making a comeback. Don’t worry, we’re not alluding to violence or a resurgence of the Viking era. In real estate, the term “brutalism” is used to describe a style of imposing, concrete-based architecture that prioritizes function over beauty. This modernist design was founded...

robert-katzki-340194 (1)
Color Correct

Color makes a statement. Designers use color to bring character to a space, creating a story where each color combination and contrast play a part. Spaces can become open and soft or intimate and dramatic, all depending on their unique color patterns. From the walls...

Picture1
Google Posts

If it ain’t broke, copy it and make it your own. That seems to be the mantra for major media outlets. Disney has removed its properties from Netflix in an effort to start its own online streaming platform. Facebook, and in turn Instagram, created a...

Change
How Real Estate Has Changed

Real estate has evolved a great deal in the past few years and will only continue to develop. Marketers, sellers, buyers, and property owners alike are all seeing the impact of these changes. Trends in technology, social media, and buying power have changed the industry...

alex-knight-199368
Chatbots: The Future of Customer Service?

Everyone knows the frustration of calling a service provider and cycling through multiple automated options before reaching a representative. Though these robotic menus can be helpful, they don’t offer the same nuance of speaking with an actual person who isn’t stumped by full length sentences...

Picture1
The 18-Hour City

When you think of places like New York City or Los Angeles, you probably imagine the non-stop hustle and bustle, the buzzing sounds of urbanity, and the colorful lights that illuminate the streets. These energetic areas are often referred to as 24-hours cities. With their...

Picture1
The Holiday Rush

It’s the holiday season and consumers are hitting the stores, both online and off, to find gifts for their families and friends. Marketers know this is a busy time of year and people are looking to spend on the right products and services. Creating a...

Fake News
How “Fake News” Is Changing Social Media

Marketing agencies and small business owners may have started to notice a slight hiccup when posting links on Facebook. The metadata (title, description, and image) that auto-generates with each post no longer allows alterations. Though most brands just want to “wow” their audience with creative...

Amenities
Amenities Arms Race

With the number of renters on the rise, the multifamily sector is growing and adapting to evolving consumer interests. Property Owners are renovating apartments, adding modern features, and implementing new ways to get prospects in the door. Amenities are also factoring into investment decisions and...

New way to buy
A New Way To Buy

Ever since its creation and public release in 2009, Bitcoin has been gaining traction as a unique form of currency. The digital cash alternative is changing the way people buy and sell products and numerous industries have begun offering Bitcoin as a payment option for...