Wait…The Suburbs Don’t Look The Way We Think They Do

Suburban. While once the ideal embodiment of the American Dream, these days, the term tends to take on a droll sound if uttered by anyone in real estate development. Today, in the midst of urban revitalizations across the country, the suburbs are where our buyers’...

Building Multigenerational Homes for the Next Generation

"Family" (CC BY 2.0) by laurel marie photography This year, The Pew Research Center identified a growing trend in multigenerational living. This means that more and more families are returning to what was once considered an antiquated lifestyle where parents, grown children, and even grandchildren all live together under...

The Next Frontier in Web Design: Age Responsive Design?

Just like everything else in life, your age and phase of life has a big impact on how you use the internet. Think about it in the terms of your last family gathering: While the 5 year old on an iPad is looking for a...

Closing The Real Estate Buyer-Agent Gap

Millennial homebuyers are finally diving in to the real estate market. And, as the entire housing industry breathes a collective sigh of relief, agents and brokers are faced with a new issue – the buyer-agent gap. Real estate has been one of last industries to...

Boomers and Multi-Family – What Do They Want?

  It’s sort of an unexpected turn in the multi-family housing market - Boomers in search of a new lifestyle are selling their homes and seeking out multi-family housing. Though once associated mainly with twenty- and thirty-somethings, the appeal of flexible options, lower living costs and...

Not Your Grandmother’s Retirement – Building for Boomer Buyers

The Boomer generation is setting a new precedent for aging and retiring. Unlike previous generations, boomers are continuing to lead active, healthy lives well into their retirement, and while they’re certainly looking for something different in a new construction home than millennials or Gen-Xers, they’re...

3 Tips for Reaching Boomers on Social Media

Social media, once thought to be the land of Millennials and the occasional Gen-Xer, is now the domain of almost all generations, but most especially the Boomers. While they may be considered ‘late adopters’, adopt they have, and Boomers are doing social their own way....

The State of The Market: Spring 2016

Spring is upon us, and with it comes real estate’s busy season. But, what should sellers and buyers expect to see in the next few months? This year, lots of growth and demand! Here’s a look at some of the real estate market trends that...

When it comes to home buying, let’s not forget about Gen X

Millennials and Boomers - If you’ve kept up with demographics and marketing (or even just scrolled through your social feed) recently, you’re used to hearing all about these two demographics. But, there’s one demographic that isn’t getting the same fanfare, even though they are having...