The housing market’s recovery is undoubtedly good news for builders, but years of “bare bones” marketing efforts and the explosion of social media as a major player have left many in the dark about sales and marketing strategies in the new world. Here are some solid...
According to Coldwell Banker's end-of-year Luxury Market Report, the ultra-luxury sector -- generally defined as the top one percent of a given real estate market -- is booming. In fact, in the city with some of the most luxury home listings - Greenwich, Connecticut - sellers...
It’s no secret that as a real estate agent you should have a strong presence. Can this really be created by focusing on your personal passions? Think about it: whatever you have a strong interest in is where you can create your business “niche.” For...
Do not underestimate the power of video for your business. YouTube is the second largest search engine behind Google. It receives 1 billion views per day – or 41 million views per hour. Instead of thinking “inside the screen” and simply posting video slideshows or virtual...
We recently came across an article called Metrostudy Analysis: Are New Homes Getting Smaller? The article, posted in National Housing Market cites that there has been a lot of press over the last few years about a shift from the “traditional” single-family house to a more...
According to the LA Times, real estate agents listing an $8-million home in Santa Monica wanted to ensure a good crowd for an open house last month, so they hired a stilt walker, shirtless male jugglers and a contortionist who floated in the pool, encased...
The best time to purchase a home is in the late fall or early winter. For buyers, you want to look for homes when supply is higher than demand, which gives you greater negotiating room. Purchasing when supply is low and demand is high puts...
There seems to be something happening this year important enough to make it a 2011 trend. More than ever, buyers are asking about crime rates, security, and assurance of a safe investment. Cash buyers want to know they are investing in something safe, which is one...
The hardest hit real estate market in the U.S. is making a resounding recovery! The Miami Association of Realtors report that existing condo sales topped 1,500 units in the month of March. That’s an 85% surge in the market! It’s surmised that lower priced units and...
Have you been dreaming of a vacation home? Are you resigned to the idea that the current market is making your dream impossible? Think again! Second homes/vacation/pre-retirement homes are priced right. If you were even remotely thinking of buying, there will probably never be a better...