Frequency, Familiarity, And The Rule Of Seven

In today’s digital landscape, it’s detrimental for a business or brand to shy away from an active online presence. Costumers use social media to engage, research, and build familiarity with a brand and if your social presence is non-existent, chances are, so are your customers....

3D Printing And The Future Of Real Estate Construction

The list of gadgets, toys, instruments, weaponry, and body parts (yes, even flesh and bone) that you can create with a 3D printer are limitless. Everyday, innovative minds are adding to the ever-evolving catalog of 3D printer creations and possibilities. Industries from music to medicine...

Millennials Are on the Move

According to the 2017 Mayflower Mover Insights Study, millennials are being dubbed as “vacation movers”, due to the trend of relocating to new areas without intending to stay long term. Millennials are moving to advance their careers and find the fun, not to settle down...

The Future Of Affordable Smart Homes For The Masses

Have you ever seen shipping containers stacked together on a dock and thought, “I think i’d like to live in one of those”? Well Aaron Holm, a former Amazon product manager, has the perfect new home design for you. Holm calls his new housing venture,...

How Self-Driving Cars Will Change Local Real Estate

If you could watch your favorite movie or check off a few things on your to-do list while on the way home from work, would you? What if all of this could be done in the comfort of your own car, without having to suffer...

Giving Existing Multifamily an Edge

There’s no beating the newest, shiniest apartment project, right? Wrong. Though the appeal of cutting-edge finishes and technologies can’t be denied for certain demographics, with the right branding and positioning, older multifamily communities are seeing occupancy rates increase and even rival their newer competition. Can...

It’s 2017, do you know where your demographics are?

Social Media is an ever-changing platform, but there are three constants you can rely on. First – your ideal buyer is probably on some form of social media (2.8 billion people are using it these days – the same number of people who lived on...

Forget the Weather, the Housing Market says IT’S SPRING!

The weather this winter has been unpredictable at best, at least in our neck of the woods. But while the meteorologist’s forecast continues to vacillate between unseasonably warm and unseasonably cold, the housing forecast is telling us just one thing – Spring Is Here! Traditionally,...

Social on Autopilot? Not so fast.

Life in the digital age has made ‘set it and forget it’ the go-to mode for managing every aspect of our lives – from paying bills to managing the temperature in our homes. But, if you’re ‘setting and forgetting’ your social media efforts, we have...

How Technology is Changing Commercial Real Estate

Until recently, Commercial Real Estate was an industry relatively untouched by technology. Sure, platforms like LoopNet made the process of marketing a listing easier and younger brokers may have spent some time on a social media presence, but the daily ins and outs of brokerage...