Apartment Trends

Is the American Dream getting a makeover? RENTCafe experts analyzed a ton of data pertaining to apartment renting, and it confirmed a trend already evident around the nation. Many Americans are starting new households, downsizing from large homes, the appeal of a simpler, apartment life is...

Retirement is Changing

Retirement is different today, and so are retirees. What are they looking for in retirement? CNN recently posted a study of the best places to go for each of today’s Boomer retirement trends. As the country's 78 million baby boomers reach the official age of seniority, they're...

Is the Next Baby Boom Coming?

Until recently, it was believed that another wave of baby boomers seemed highly unlikely. The recession sent birth rates in the U.S. plummeting. Having declined all throughout the 90s, the number of women entering childbearing years is at an all-time high and continuing to rise. These...

Generation Z: Hey, Big Spenders!

The 20 million US children aged 8 to 12 are the new power players of consumerism. Yes, today’s tweens are now known as Generation Z. It has been estimated that they are spending $30 billion of their own money annually and influencing another $150 billion...

Will the Echo Boomers Save the Housing Market?

The housing market has a huge impact on the health of the economy. With the seemingly upturn of the market, the catalyst will most likely be demographics. Generation X (thirty-somethings) is small relative to the one that came before it — the baby boomers — and...

5 Surprising Demographic Trends for 2012

The National Association of Realtors' latest Profile of Home Buyers and Sellers has some unexpected statistics about who is buying and selling in today's market. Now that the first-time homebuyer tax credits have ended, baby boomers have replaced Gen Y and Gen X as the...

Baby Boomers Finally Contributing to Online Sales

Baby Boomers have finally become more comfortable with technology; they have now started spending a great deal of money online. According to Mediapost, more than 70% of consumers ages 45 to 55 made an online purchase in the past three months. Consumers ages 56 to 66...

What Do Millennials Want in a New Home?

Millennials buying homes now are different from the group that will be entering the market in the next 15 years. Also known as Generation Y or the Echo Boomers, this group numbers 80.8 million, according to the U.S. Census Bureau. The Bureau actually estimates that Millennials could number 92.9...

Will Boomers Reshape the Housing Market Once Again?

Baby Boomers used to be one of the largest targeted demographic groups in the housing industry. As their retirement funds diminished over the past few years, many were forced to work longer before considering a retirement home or community, which put them in a limbo...

Chronology of the Generations

There have been many conflicting attempts to classify the generations of the western world. The chronology through the early part of the Baby Boomer generation has been widely accepted; however it is harder to define the newer generations. Do we attach them to population dynamics...