If you’re struggling with finding the time to read all the blog posts that both interest you and keep you updated for your own content, podcasts might be the answer. Commuters, runners, busy parents and more all want content but rarely have time to sit down...
Google’s continuous updates, combined with an increasing emphasis on social media influence, can leave us confused about how to approach a content strategy. Collaborative content might be a solution. Why Collaborative Content? Google's search engine result pages are driven by the context in which the consumer is...
Pinterest, Instagram, Snapchat, Buzzfeed…. some of the most popular new social media platforms and websites of 2013 are pointing towards a new trend in web ads for 2014. Sources ranging from Forbes.com to blogs like that found on medianovak.com all agree, image driven advertising, especially...
First there were Blog posts. Then our ADD minds shortened them to Facebook updates and tweets. Now we seem to prefer to receive and share our information visually, using sites like Instagram and Pinterest. How do brands keep up and find their way amid the...
Today, bloggers are a main source of news for millions of readers. Their articles are typically better researched, more detailed, and more honest than newspaper or magazine articles. They may also be completely false, as bloggers do not fall under the same editorial scrutiny that...
When Social Media comes up around the water cooler or in client meetings, do you cringe and try to fluff your way through the terminology? Here are some of today’s common terms when it comes to the Social Web so you don’t have to feel...