Maybe you’re looking at your budget while deciding on your company’s web presence. You look at the costs of building and maintaining a website and you look at Facebook. You’ve been told you need both, but you’re not so sure. There are currently 40 million active...
If you’re struggling with finding the time to read all the blog posts that both interest you and keep you updated for your own content, podcasts might be the answer. Commuters, runners, busy parents and more all want content but rarely have time to sit down...
People have critical first impressions when it comes to your logo and website. Your brand isn’t just reflected in your colors and design; according to SociallyStacked.com your font matters just as much! Certain typefaces can draw out specific emotions in people. For instance, plainer sans-serif fonts...
Original video content can be an extremely effective marketing tool for brands, yet according to Clickz.com, most still aren't using it to engage consumers. What’s the hesitation? It’s been proven again and again that consumers are watching more videos through social media all the time. This...
When Microsoft released the Zune back in 2006, most were skeptical about the new MP3 player, and rightfully so, just five years later, Microsoft announced the discontinuation of Zune Hardware. However, something about the much maligned iPod competitor stuck with audiences. Its simple, clean design....
Color is something that nearly every person interacts with, at some level, every day. From nature to traffic signs to advertising, color is everywhere, so much so that it is easy to take the use of color in your company’s logos and designs for granted...
In 2007 companies started to get serious about embracing social media. As a result, many business professionals argued over whether or not it was a fad, while quick-thinking entrepreneurs established themselves as “experts” in the field. Today, the new social media is content marketing. Content marketing, also...
If you like to consistently give your audience useful information, content curation is important to you. It gives your visitors reasons to re-visit, refer and interact with you on your Blog and over social media channels. By spending time to find, filter and enhance content and...
More than two-thirds of customers research a product online before making a purchase. Do you give your site visitors easy, intuitive access to the information they need? How convenient is your navigation? Your website should be a powerful extension of your brand’s personality. The look Potential clients...
The housing market’s recovery is undoubtedly good news for builders, but years of “bare bones” marketing efforts and the explosion of social media as a major player have left many in the dark about sales and marketing strategies in the new world. Here are some solid...