Why Should You ‘Like’ Social Media?

As many may well know, simply having a website alone will never guarantee new business, nor does just getting high amounts of traffic and attracting leads. Since social media is the newest kid on the block, many still do not realize its potential for driving...

What’s Next in the Real Estate Game?

  Every major college and NFL football team sees its game plan shaped by its offensive and defensive coordinators, working in concert with the head coach in order to stay ahead in the game. For real estate, 2016 will see investors, developers, lenders, users, and service firms intertwined...

Top Ad & Marketing Trends to Dominate 2016

  If the past few years have taught digital marketers anything, it’s that keeping up with effective Internet promotion techniques is no easy task as the online marketing and advertising industry grows increasingly complex. A recent Gartner survey reveals that digital marketing is now the mainstream, and 98%...

How To Use Facebook for Your Business

It’s no secret that the vast majority of your potential customers and current clients have a Facebook account. Since Facebook collects an enormous amount of personal data, Entrepreneur tells us that it is the ideal platform to learn more about your target group and reach...

How to Use Pinterest for Your Business

You may think that Pinterest is for pictures of wedding cake and cats. You’re partially right, but it has rapidly become a growing medium for small businesses as well. Here are some ideas to leverage this social media newcomer for your business. Create interesting boards. Most companies...

Are You Pinning Effectively?
If Pinterest is the right platform for your business, using it may seem simple and logical. How hard is it to find pins that pertain to your industry and organize them into boards, right? But before you consider yourself a Pinterest pro, you should make sure that you’re doing everything you can to promote your business in the most effective way. Here are a few things to consider.
Foursquare’s New Self-Service Ad Platform
The CEO and founder of Foursquare announced that it was putting its recent $41 million from investors into helping the mobile search and location-sharing platform move away from its perception as a simple “check-in app” and “get closer to being able to prove that there’s a real business here.”
LinkedIn – Now You Can Share Visual Items in Your Status

Less than a month after it introduced multimedia content to users’ profile pages, LinkedIn has rolled out similar functionality for status updates. You can now upload images, documents, and presentations to any post. This new feature will provide users a much broader and richer opportunity to...