Move Over NYC, 18-Hour Cities Are The Next Big Thing

For years, metropolises like New York, Chicago, and San Francisco were top spots for every recent college graduate, new business or potential real estate investor. These 24-Hour Cities are classified as ‘top-tier’ for business, culture, and entertainment. But, that top-tier status means that rents and...

Mixed Use Neighborhoods – This Study Brings Good News

Builder Online recently shared information about the "Who's on Board" study, differentiating transit-progressive cities from transit-deficient cities. It revealed that public transit plays a larger role in home buying decisions than we may have realized. The study found that there is a high, unmet demand for...

Best Ways to Attract Active Adult Buyers

Builder Online recently interviewed Epcon Communities, who started building homes for active adults in 1986. They shared an interesting viewpoint – it’s not what these home have that matters to this demographic, it’s actually what they don’t have. Boomers are attracted to low-maintenance neighborhoods and one-story...

Model Homes – Think Lifestyle Instead of Design

First impressions can make or break a new home sale. Today’s buyers are more swayed by a model that is centered around their lifestyle rather than magazine-esque designer features. Builder Online shares some ideas that speak to buyers today in a model home. Hometown feel. Displaying banners...

How to Build Resilient Communities

It’s hurricane season again. The path to fortifying America against natural disasters and extreme weather need to be actively encouraged and supported by mayors and community leaders. According to Sacramento Mayor Kevin Johnson it consists of three main focus areas. He discussed these areas at a...

Does Your Content Fall Under Help or Hype?

Does your company understand the importance of being useful in the age of information overload? It used to be that you had to pay a large amount to get your message out en masse and reach the audience most important to your business. Of course technology...

Technology and Location – Top Appeals

It’s time to start appealing to the up-and-coming demographic on a larger scale. Several surveys have been conducted recently on the housing preferences of Gen Y, and those findings showed that location and technology were of some of the utmost importance to this unique group....

Developers Target Gen Y

Generation Y grew up being told that they needed to go to college so they could get a good job. Who could have foreseen was that many would be coming out of college only to find themselves thrust into a time when jobs are harder...

Why Are People Still Reading Newspapers?

There is so much available today in digital media, much of it is cost-free. So why are people are still buying and reading newspapers? Many feel they cannot get essential information from other sources; that newspapers contain better or more detailed information than they can get...

It’s the Number of Likes That Count, Right?

Having a decent number of “likes” on your company Facebook page most certainly gives off a good first impression. If I were going to like someone’s page and saw that there were only two other “likers”… yikes. However, it doesn’t stop there. A good social media...