I’m sure you’ve noticed your Facebook Newsfeed is now heavily populated with short videos, and people are sharing them like crazy! What does this mean for YouTube? Socialbakers analyzed over 180,000 Facebook video posts across 20,000 Facebook pages and reported that marketers are increasingly opting away...
Social-savvy companies are trading in the stodgy corporate blog and using Tumblr in a new way, hoping to gain some of their 29 million unique visitors per month. How are companies leveraging this microblogging platform as part of their content marketing strategy? Sumall.com shares some...
It used to be that if you started a blog the best and most honest way to build an audience was by publishing great and helpful content. Educate your readers and they will flock to you for the information. Jon Morrow wrote a great post on...
In 2007 companies started to get serious about embracing social media. As a result, many business professionals argued over whether or not it was a fad, while quick-thinking entrepreneurs established themselves as “experts” in the field. Today, the new social media is content marketing. Content marketing, also...