Sustainable Features Are a Priority to Homebuyers

According to the National Association of Realtors, when homebuyers are shopping for a new home, sustainable features are now a priority. The NAR is responsible for identifying buyer and seller behavior, breaking down trends by generations. Builder Online published metrics identifying which generation comprises the largest...

Millennials – Here They Come to Save the Day?

Millennials are America’s largest generation. They are now entering their thirties and their philosophies about how and where to raise a family will have a major impact on the nation’s housing market. Of course their media and political preferences have helped shape how we entertain...

How Real Estate Agents Can Stand Out Using Their Passion

It’s no secret that as a real estate agent you should have a strong presence. Can this really be created by focusing on your personal passions? Think about it: whatever you have a strong interest in is where you can create your business “niche.” For...

Issues with Building Green and the Real Facts

[caption id="attachment_1985" align="alignleft" width="300" caption="Photo courtesy of sustainhouse.com"][/caption] Green products are perceived as more expensive. Buyers are concerned about whether or not sustainable will save them in the long run. We live in a world filled with pollutants. Building materials contribute significantly to indoor air quality and...

Green Building – Is Our Focus Irrelevant? Part 1

Green building and sustainable housing have been hot topics since the first utterance of Global Warming. But have we been ignoring the main key to achieve this? The focus for green construction is usually on topics including material choices, indoor air quality, landscaping, and the VOC...