The Changing Profile of the First Time Homebuyer

The role of first time buyers remains critical to the housing market; however the profile of the first time homebuyer is ever changing. Today, the first time homebuyer is typically older. They spend more time renting partially because they are getting married later. Zillow reports that...

Millennials’ Bottom Line: They Want Flexibility

Here builders stand, facing a demographic that numbers 82 million, and they are still struggling to satisfy exactly what millennials are looking for in a new home. Though a diverse group, one of the most important things that young consumers appreciate is a home that can...

Young Buyers Vs. New Buyers

Metrostudy and Builder Online help define that the millennial, entry-level, and first-time buyers are not the same. The 2015 new home market has been focused on entry-level buyers, but the problem is that many marketers view entry-level buyers, first-time buyers, and millennials as the same. While...