Social Listening – Yes, It’s Important

More and more brands are learning that listening over social media is far more important than broadcasting. Consumers want to be heard, not talked to. Why Listen? Social listening offers opportunities to interact directly with consumers. But it’s not just about setting up a monitoring account and...

5 Social Media ‘No Nos’

When social media is done right it can add tremendous value and voice to your clients’ marketing plan. Unfortunately, there are still so many businesses that are missing the mark and solely using it as an extension of their brochure or sales pitch. Here are five...