What’s the Appeal of Pinterest?

This newcomer has captured a lot of attention and continues to gain traction, especially with the female demographic. What exactly is the appeal of pinning, and why are people gravitating toward it? It’s visual content is not unlike having a ton of magazines at your disposal,...

Has Print Media Fallen Behind for Good?

Though the death of print media was declared in late 2006 it actually made a bit of a comeback in 2010. Next it became well known that the Internet is the place that consumers increasingly spend their media time. Today we know that people are...