Lease a Home, or Get Brand-New? How About Both!

There’s a hot new trend in Atlanta’s rental market. If you’re tired of your cramped apartment but you’re not quite ready to own a new home, you can now have the best of both worlds. What would you say to open, spacious 4 and 5 bedroom...

A New Trend in Aging in Place

NAHB recently conducted a survey on what current homebuyers consider important. In-home elevators ranked extremely low on the list; however builders are using their own intuition as aging in place becomes more and more popular. Baby boomers now represent the largest age group in the country,...

Do Consumers Prefer New Homes to Existing?

Builder Online says yes, naming larger closets, open floor plans, and roomy kitchen islands seen as big draws. Ironically, according to a new survey from Trulia, twice as many American consumers prefer a newly built home but are reluctant to pay extra for new. Forty-one percent of...

Why Should You Buy New?

According to a recent article on Zillow.com, the real estate market has picked up in many parts of the country. Though lots of buyers are out shopping, inventory is still low. Many national and local homebuilders are buying land, getting plans drawn, and starting construction...

Multi-Gen Homes – Back in the Spotlight

New homes are back and they’re more than 20 percent larger than a resale home as builders across the country added more space to accommodate post-recession lifestyles: three generations living under one roof. This type of arrangement is becoming the new norm: grandmother, mother, and college-aged...

Marketing Ideas for New-Home Sales

The housing market’s recovery is undoubtedly good news for builders, but years of “bare bones” marketing efforts and the explosion of social media as a major player have left many in the dark about sales and marketing strategies in the new world. Here are some solid...

Buyers Prefer Neighborhoods with New Homes

April was new homes month. New homes benefits are typically thought of in terms of the house itself, but the bigger picture reveals that buyers also prefer new home neighborhoods. How is new construction classified? The American Housing Survey (AHS) defines it as homes that are...