Boomers and Seniors Really ARE on the Web

We get this question from our clients constantly: “Why should I use social media marketing for my active adult community? That demographic doesn’t even know what it is!” Yes… they really do. And they’re on the web a lot more than we realize. According to eMarketer, the...

19 August, 2013
Who’s Using Social Media?

In 2011, over 63% of Internet users in the United States will use social networks on a regular basis, amounting to nearly 148 million people. Marketers and media companies alike now know that Social media is here to stay, and in order to reach their...

16 August, 2011