YouTube Red – What Is It?

YouTube Red is the answer to what both creators and users have been asking for – a subscription service that will enhance user experience. It is an ad-free premium service whereYouTube users pay $9.99 a month for ad-free access, along with other features like offline...

Is Facebook Video Stealing YouTube’s Thunder?

I’m sure you’ve noticed your Facebook Newsfeed is now heavily populated with short videos, and people are sharing them like crazy! What does this mean for YouTube? Socialbakers analyzed over 180,000 Facebook video posts across 20,000 Facebook pages and reported that marketers are increasingly opting away...

It’s All About the Visual

First there were Blog posts. Then our ADD minds shortened them to Facebook updates and tweets. Now we seem to prefer to receive and share our information visually, using sites like Instagram and Pinterest. How do brands keep up and find their way amid the...

Consumers Snacking on Content – What Does it Mean for Marketers?

Today our high-powered smartphones are always on. This means that we always taking in content… just in smaller portions. Smartphone users truly stand apart from other consumers in the way they shop, communicate, and take in media, as well as how they use their spare time....