YouTube Red – What Is It?

YouTube Red is the answer to what both creators and users have been asking for – a subscription service that will enhance user experience. It is an ad-free premium service whereYouTube users pay $9.99 a month for ad-free access, along with other features like offline...

Better YouTube Marketing for Your Brand

Video has become an integral piece of marketing in the digital age. YouTube continues to lead the way in audience reach and engagement. Brands are anxious to jump on the YouTube bandwagon, but Convince and Convert warns that without a strategy behind your content you...

Is Facebook Video Stealing YouTube’s Thunder?

I’m sure you’ve noticed your Facebook Newsfeed is now heavily populated with short videos, and people are sharing them like crazy! What does this mean for YouTube? Socialbakers analyzed over 180,000 Facebook video posts across 20,000 Facebook pages and reported that marketers are increasingly opting away...

YouTube Dominates the Sales Funnel

Not only is YouTube the number two search engine, it also leads the way in paid advertising on social platforms according to a new study by AOL Platforms. The report, which analyzed data found within 500 million clicks and 15 million conversions during the first quarter...

What Are the Top Digital Media Buys?

Ad Age put together a great list of the top premium online ad placements sourced from media buyers and sellers. The industry executives based their data on the ads’ ability to attract sizeable audiences and justify substantial spending. The top sites listed in this article were...

Top Social Sites in April 2013

For the month of April 2013, there are some interesting changes in social network rankings. Here are the highlights: Rising Up YouTube continues to rise to its highest level ever. As the number two search engine in the world, it started to move up from November 2012....

Creative Ways to Use Video for Real Estate

Do not underestimate the power of video for your business. YouTube is the second largest search engine behind Google. It receives 1 billion views per day – or 41 million views per hour. Instead of thinking “inside the screen” and simply posting video slideshows or virtual...

The Benefits of Google+

There always seems to be a new social network – so why try Google+? Over the last several years, online conversations have moved from blogs to social networks. The most engaging status updates, tweets and shares generate conversations, edging them up to the top of the...